There is the new Instagram algorithm (I hate you!). There are the fakes. There are bad photos and hundreds of same-looking profiles. But Instagram is still my favourite social. To get inspired, to look for good photography and also to discover cool people and brands. I’ve selected 10 of my favourite Instagram accounts (of course I have a lot more!), they all have different style and strong personalities, but something in common: they have less of 10K followers. Why?? They deserve so much more attention. Go check them out and love them.

@elenavasilieva – Elena Vasilieva, Belgium/Russia

I’ve been following Elena and her blog for years now. I love her looks and her photography that look sophisticated and interesting. She should be one of the top influencers.

 

@cloudlinechicflows – Eleni Kostopoulos, Greece

Eleni and her blog make such a creative use of graphics and photo editing. She often owns some of the best must have items of the season but she has a very personal way to mix and wear them. And she’s such a babe!

 

@oliviakijo – Olivia Kijo, Poland

Olivia’s blog and Instagram are focused on her personal style. She creates perfect looks by mix and matching fast fashion and designer items and she always looks perfectly on point.

 

@_oliviala_ – Olivia La Roche, San Francisco, California

Olivia is a brand strategist and content editor and works for Lisa Says Gah, more about her in this interview. Her Instagram is exactly that kind I’m searching for right now, interesting and with photos that look natural and not too “perfect”.

 

@lellavictoria – Daniella Victoria

Lella’s blog is another one I’ve been following for years now. Her looks are often featured here on my blog. She has a very personal style and great styling skills. She’s another blogger that deserves so much more attention.

 

@jadebiver – Jade Biver, Richmond VA

I found her randomly on Instagram and her account immediatly caught my eye. Love her use of pink on the feed.

 

@stylesketchbook – Elle Masgalos, (currently) Shanghai

Elle is a minimal lover. But her profile and blog are different from many other accounts focused on black & white. And I would like to own her whole closet.

 

@nogelato – Aniko Legner, Berlin, London

Fashion student and social media editor for a beauty store. Personal looks, plants and healthy food photos: a fresh and lovely profile.

 

 

 

@barbroandersen – Barbro Andersen, Norway

Black and white photos only for this Norwegian beauty (and another blogger I’ve been following for years).

 

 

@amandaassadmounser – Amanda Assad Mounser, US

Co-Founder of Lovehard.nyc. Personal looks, art and other cool things to love on her profile.